THURSDAY 20 JUNE 2024
12 : 00 PM - 16 : 00 PM
WOODWARD HOTEL GENEVA - SWITZERLAND
CERTIFICATION SESSION
BECOME
A TECH FASHION
ICON
AN INTERNATIONAL APPROACH
Are you ready to become the next Fashion ICON?
At the dawn of the next decade, join us on June 20, 2024 at the Woodward Hotel, Geneva for an exclusive MASTER CLASS. Organised by NANCYCOFFEE, an international master instructor, Mr. Shahzad Haider and Ms. Nancy Gadeau exploring the future of global luxury, fashion and technology.
Learn the pratical techniques of solving, real life challenges to become a disruptor in luxury fashion, from local to global markets. We will embark on a journey where innovation, personalization and technology will be a key instrument to find the pivot of your craftmanship.
There is no competition for an ICON.
CORE CONTENT
Landscape of Swiss & Global Fashion Market
Latest / Future Fashion & Tech trends
Costing & Budgeting for Fashion Tech Business
Influencers Vs. Buyers Marketing
Social Media & its Impact on Fashion Business Spending
Understanding: Modern Fashion Buyers Mindset
Do’s and Don’ts of Fashion Tech Business
Futur Consumer Behavior & Trends
Digital Fashion and Phygital Experience
PROBLEM SOLVING
Fashion & New Tech Trends - What does it mean ?
How To Launch a Tech Fashion Business Local & Global ?
How to Prepare for Your Future Studies & Career in Luxury / Fashion Industry ?
What will be The Future Consumer Behaviour ?
Swiss Luxury Fashion Market - What is the Next Tech Trends & Innovations ?
WHO SHOULD ATTEND ?
The training is open to all Fashion Luxury passionate !
For the young Fashion entrepreuneurs in Switzerland and abroad wishing to launch or upgrade their respective business with the right tools and knowledge of the current and future market :
Fashion Entrepeuneurs
Fashion Start-ups
Fashion Retailers
Fashion Designer
Fashion PR Specialist
Social Media Influencers
Fashion Editors & Bloggers
Fashion Enthusiasts
Students in Luxury & Fashion
WHAT IS THE OBJECTIVE ?
We endeavor to untangle evolution of Fashion Tech taking into consideration the current and futuristic global market trends.
Pricey brands, selective segments, luxurious retail interiors, sophisticated sales staff and quality products and services are few synonyms that generally define fashion.
The recent global pandemic and current recession has surely unsettled the norms of ‘accessibility’ and ‘reach’ parameters between brands and consumers.
The question is, how to adhere to the new terms of business and how to refrain from repeating the same rhetoric with pre covid modules of brand communication?
THE QUESTION ?
How to Think, Build and Maintain a Fashion Tech Luxury and Responsible Business?
It's an invitation to work together to pave the way for your future success in the Fashion and Luxury industry.
THE INSTRUCTORS
Nancy GADEAU
Founder & Fashion Design Instructor
Expert fashion designer from Paris, Nancy Gadeau initially began her career in the studios of prestigious Maisons - such as Balenciaga and Elie Saab - marking the start of a rise in haute couture industry. Her curiosity and desire to diversify led her to explore other facets of the Fashion sector, including product development, public relations, and digital / press communications, as a consultant.
Over the years, Nancy has capitalised on her expertise and avant-garde vision to establish her as an international consultant. Her network now extends across fashion capitals including Paris, Milan, New York and Geneva, testifying to her ability to forge strong bonds with luxury and fashion insiders and experts across the globe.
Approaching a decade in the industry, Nancy Gadeau chose to share her expertise and experience in Fashion and Luxury. She initiated her first courses in Paris, and now passes on her knowledge as a Design and Fashion Instructor in Geneva. This new chapter in her career illustrates her desire to give back and inspire the next generation of designers.
Shahzad HAIDER
An international Master Instructor - New York
PROFESSOR THE FUTURE OF LUXURY
CONSULTANT NICHE BRANDS
CURATOR THE SCENT
CHAIRMAN THE FRAGRANCE FOUNDATION ARABIA
With over two decades of experience in the field of high-end luxury, Shahzad Haider’s expertise within the global luxury industry is multi-dimensional. Featured in renowned publications such as Forbes, Vogue, BBC Business, and Women's Wear Daily, Haider has established himself as a fixture within the industry, and a driver of its global future.
This translates into the ability to liaise between the private sector, academia, and governmental parties. He has also served as chair to luxury advisory boards and spoken at the top art and design institutions around the globe.
Perceptive to how quickly technological innovations and sustainability have influenced the trajectory of the luxury world, Haider he will share his invaluable knowledge and unique outlook on the future shape of the industry.
AS A PARTICIPANT, YOU WILL LEARN HOW TO :
Launch a Fashion Tech brand
Create your USP (Unique Selling Proposition)
Identify the modern P’s of Fashion world
Select the right communication channels
Discover the latest channels of support and initiatives
Find the distributor/ retailers with the right criteria matrix
Capture attention of the BLING consumers
Influence the Fashion influencers
Create a brand distinction
Turn yourself from an entrepreuneur to an ICON
ATTEND THE MASTERCLASS TO :
Become a Fashion Tech Icon !
15% off on the price before the May 23, 2024
In appreciation of your participation, we offer you :
Tailored benefits for you, future studio members. Certificate included :
An international certificate training session printed and digital.
Inclusive of 30 minutes one on one consultation on your specific project at mutually agreed schedule.
If required - A trial session on our fashion courses.
Access to a network in Switzerland & worldwide of entrepreneurs / luxury professionals.
THE SCHEDULE
Thursday June 20, 2024
12 : 00 PM - 12 : 30 PM - REGISTRATION & COKTAIL LUNCH ONGOING
14 : 45 PM - 15 : 45 PM
FIND THE DISTRIBUTOR / RETAILERS WITH THE RIGHT CRITERIA MATRIX
CAPTURE ATTENTION OF THE BLING CONSUMERS
INFLUENCE THE FASHION INFLUENCERS
CREATE A BRAND DISTINCTION
TURN YOURSELF FROM AN ENTREPREUNEUR TO AN ICON
13 : 15 PM - 14 : 30 PM
LAUNCH A FASHION TECH BRAND
CREATE YOUR USP (Unique Selling Proposition)
IDENTIFY THE MODERN P'S OF FASHION WORLD
SELECT THE RIGHT COMMUNICATION CHANNELS
DISCOVER THE LATEST CHANNELS OF SUPPORT & INITIATIVES
14 : 30 PM - 14 : 45 PM - COFFEE BREAK
12 : 30 PM - 12 : 45 PM
INTRODUCTION & OVERVIEW OF THE CURRENT SWISS FASHION LUXURY MARKET
15 : 45 PM - 16: 00 PM
PRACTICAL INFORMATION & QUESTIONS / DISCUTION
16 : 00 PM ONWORDS - AWARDING CERTIFICATES & CONTACT EXCHANGE
10% off on NANCYCOFFEE fashion courses. - Inclusive of the trial session
*15% off on NANCYCOFFEE fashion consulting.
Access to our International network of luxury experts
*This reduction will be applied to the final estimate drawn up by the studio after the 30-minute consultation; based on your needs and projects.
INDIVIDUAL & GROUP PHOTO SESSION
CONTACT US FOR MORE INFORMATION : contact@nancycoffeestudio.com
